Live Video Of TSE/Tattersalls Sale Offered On Saddlebred.com

Lexington, Kentucky – The TSE/Tattersalls Spring Sale will be broadcast over the Internet beginning Friday, April 11, on the American Saddlebred Horse Association Web site, www.saddlebred.com.  Conducted by Teater Saddlebred Enterprises, Inc., the Saddlebred sale is Friday and Saturday, April 11 and 12, 2008.

As it has done in the past, ASHA will once again provide a live, streaming video feed of each day of the sale in its entirety.  The Webcast will allow viewers to see the sale of each horse as it is presented and hear the auctioneer’s call, as well as see the hip number and price.  The 2008 TSE/Tattersalls Spring Sale Catalog is available to download at www.tsetattersalls.com.

Subscription purchases for viewing the Webcast will be available on the ASHA homepage, www.saddlebred.com.  Each day’s sale is scheduled to commence at 10 a.m. Eastern Time.  Lots 1-146 will sell Friday, and lots 147-293 sell Saturday.  Fees to view the Webcast are $15 per day per computer, meaning the license to view the Webcast is exclusive to each computer on which it is purchased.  ASHA members receive a 20% discount for daily purchase, making the member price $12 per day per computer.  In addition, two-day package purchasing is available at a discount:  for non-members, the two-day package is $27, and for ASHA members, the two-day package is $22.   Payment is accepted on-line using a credit or debit card.

Viewers’ Internet connection should be broadband, DSL or cable modem for optimum quality (dial-up Internet connection is not sufficient).   To purchase a subscription, follow the simple steps on the ASHA homepage.  A link is provided to a “Help” page to assist subscribers in viewing the Webcast.

Revenues received from subscribers go to offset the technical and production costs of the Webcast.  Any surplus is applied to the promotional efforts of ASHA.

Source: www.asha.net